Podcast 004: What Should You Do At A Networking Meeting?

HTBAPM004-What_should_you_do_at_a_networking_meeting

How To Be A Professional Magician, Podcast 4 What Should You Do At A Networking Meeting? In this episode we ask what the benefits of a networking meeting are, what you should do when you are there and how to prepare before you attend. Networking meetings are events were people in different professions get together […]

Podcast 003: What Do You Need On Your Business Cards?

HTBAPM003-what-do-you-need-on-your-business-cards

How To Be A Professional Magician, Podcast 3 What Do You Need On Your Business Cards? In this episode we ask what information you need to have on your business cards, and what you don’t. Having a business card is essential for giving out at events and networking. It is important to balance information with […]

Podcast 002: Should You Be A Magician For All Occasions?

HTBAPM002-magician_for_all_occasions

How To Be A Professional Magician, Podcast 2 Should You Be a Magician For All Occasions? In this episode we ask should you advertise that you are a “Magician for all occasion” on your marketing. It’s likely that as a professional magician you already work at all types of occasions, and you will want to […]

Podcast 001: Do You Really Need a Logo?

Professional Magician Podcast 001 Do You Need A Logo

How To Be A Professional Magician, Podcast 1 Do You Really Need a Logo? In this episode we ask if you really need to have a logo as a professional magician. A logo can be one of the most visual aspects of a company’s marketing and branding, but as a magician is it essential – […]

Magic Theory & Presentation – Video Business Lesson

HTBAPM Theory and Presentation

In this business lesson we cover the subject of magic theory, and the presentation of your magic. This is important because you need to make sure that people enjoy seeing your magic, because then they will want to book you to entertain at their events or recommend your services to other people. Before you can […]

Sales Process – Video Business Lesson

HTBAPM Sales Process

In this business lesson we cover the subject of sales processes. This is the most famous sales process of them all – A. B. C. If you have worked in sales (or seen the film Glenngary Glen Ross) it’s likely that you will have heard of this acronym before. It stands for Always Be Closing. […]

Brand Awareness – Video Business Lesson

HTBAPM Brand Awareness

In this business lesson we cover the subject of branding yourself, and creating brand awareness. Before you even start to think about ways to market your magic business you need to develop your brand. It is important that your brand is unique and stands out against others, so don’t just copy another magician’s style. Your […]

Wedding Fairs – Video Business Lesson

HTBAPM Wedding Fairs

In this business lesson we cover the subject of wedding fairs. Wedding fairs are a great way to meet brides and grooms, show them a demonstration of your magic and discuss how you can entertain them and their guests on their wedding day. We look at the types of wedding fair and how you can […]